Okay like real talk here, the internet has made it really normal for customers to hype up a business and get nothing in return but like? That’s marketing. That’s advertising. Before the internet, ‘making things to promote a business’ was a paying job. It should still be! 

The BD Forums is completely user-powered – to the point where the company itself almost completely dismissed it – and yet I do not doubt that a large share of BD’s popularity comes from those users pumping it up. BD used to offer rewards for reviews. They used to do Labs contests instead of just amassing designs they can legally steal. But with the amount BD was worth, and the amount they got from the sales generated by those reviews, or those designs, will never be seen by the people who made that content. 

Yeah, okay, it’s fantasy dicks! But a business that is holding a monopoly on content that could be incredibly diverse, and spending their resources on ripping off other businesses and content creators in order to maintain their position at the top does not need you to produce free marketing for them.

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